Overview

Flipkall is the second startup I co-founded — a digital learning platform built to enhance academic performance through spaced repetition, an evidence-based method proven to improve long-term retention.

As Co-founder and Lead Product Designer, I’ve guided Flipkall from an early concept to a robust MVP. I shaped the product vision, defined the core learning experience, and led design and product strategy in close collaboration with engineering. I built the scalable Figma design system, conducted user research to validate assumptions, and oversaw the product’s evolution from prototype to launch-ready platform.

We’re now in the final stages of development and actively recruiting a diverse beta user base to refine and validate the experience before launch.